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Improve the User Adoption of your CRM with dedicated training
The majority of CRM projects fail. Among the many factors involved, the most influential is the level of user adoption that could be reached.
CRM Training objectives
User adoption remains the real challenge that any company investing in a Customer Relationship Management project must face. What would happen if the users failed to use the CRM?
Neither they themselves, nor the company, would be able to reap any benefits from the installation of this type of software.
Therefore, it is important, right from the start, to find a space for a Usage & Adoption program in your CRM implementation strategy. So much time is invested in choosing the right solution, and then looking for and scrutinizing the list of features for each CRM brand. Yet, often we forget how much weight is attached to the user’s reaction to a project’s success.
This course aims to offer to anyone wishing to implement CRM a stepping stone to start off on the right foot.
At the same time, the course is also useful for those companies who are wondering how they can make better use of the CRM they have bought: by understanding the dynamics of the adoption that the users have, it is possible to make up any lost ground.
The course is aimed at top managers, CRM administrators, key users and heads of department involved in the management of a project and, more generally, at all CRM users.
training course includes a technical part, exercises based on role play and a “Question and Answer” session on real-life company situations.
Choose the course that best meets your needs:
If you need to be contacted immediately, or if you need further explanation about the programs, please feel free to contact us!
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